The demand for electric vehicles (EVs) is rapidly increasing in Ireland. We believe it is worth considering installing EV charging stations on your business premises, due to the tangible economic benefits. By doing so, this will allow you to cater to the growing market and position your business as environmentally conscious.
In this article, we will explore five reasons why businesses in Ireland should embrace the shift and invest in a greener future.
1. Increased Revenue
By installing EV charging stations on your premises, you can generate additional revenue. For example, EV owners are more likely to spend time and money at establishments that provide EV charging facilities. Whether it is dining in your restaurant, shopping in your store, or using your services while their car is charging. This will bring more customers to your premises, which will lead to more sales and increased revenue.
2. Government Support & Incentives
The Irish government is actively supporting the transition to EVs through various incentives, grants, and schemes. If you are considering installing an EV charging station on your business premises, you may be eligible for a grant which can go towards the initial investment and installation costs of the charging stations. Find out more about the grants available from SEAI here.
3. Partnerships & Sponsorships
By investing in EV charging stations, you are opening the door to potential sponsorships and partnerships. Energy companies, charging network providers, and other stakeholders in the EV industry in Ireland may be interested in collaborating with your business since you support the growth of electric mobility. These partnerships can lead to financial incentives, branding opportunities, and mutually beneficial marketing campaigns.
4. Competitive Advantage
By being an early adopter of EV infrastructure, you will give your business that competitive edge. You have the opportunity to position your business as an attractive option for electric vehicle owners, partners and sponsors. Distinguishing yourself from competitors can help to capture a new customer base. By not having the option for EV users to charge their cars on your premises you may lose customers to nearby competitors that do.
5. Green Image & Brand Perception
Adopting sustainable practices, such as installing EV charging stations, enhances your brand image and perception. Today’s consumers are increasingly prioritising environmentally conscious businesses. By demonstrating your commitment to clean transportation options, you are positioning your business as an environmentally responsible organisation.
Having EV charging stations are also beneficial to your employees as many employees may already own or are considering making the switch. This would be considered an excellent perk as it allows them to charge their cars during working hours, plus it also highlights your commitment to employee well-being.
Considering making the switch?
As you can see, there are numerous economic benefits to installing EV charging stations on your business premises such as increasing revenue, attracting new customers and employees, and boosting brand perception.
If you are considering making the switch by offering your customers EV charging solutions, we would love to hear from you. The team here at e-Station are experts in the installation of state-of-the-art EV charging points. Fill out our contact form or give us a call on 1800 911 750 to get started.